White Pages Covers Program

White Pages® celebrates Travis Garone and Lyn Swinburne on its Melbourne covers

May 17, 2012

Image: 

Movember co-founder Travis Garone and Breast Cancer Network Australia (BCNA) founder Lyn Swinburne are set to become familiar faces, after being selected to appear on the cover of this year’s Melbourne White Pages® books.

Travis is recognised under the theme, A Helping Hand, The Aussie Way, on the cover of the White Pages® Melbourne Business and Government book.

In 2003, Travis and his mate Luke Slattery decided the moustache could do with a revival and committed to growing a Mo during November. They enlisted the help of 30 friends and Movember was born.

Nearly 10 years later, Movember has raised more than $300 million globally for men’s health programs. The charity has inspired almost two million Mo Bros and Mo Sistas worldwide to grow a Mo or join in fundraising activities in November each year.

As a co-founder and volunteer Movember board member, Travis helps channel Movember’s funds into men’s health programs run through the Prostate Cancer Foundation of Australia, beyondblue and the Movember Foundation.

Each November Travis still gets a thrill seeing a Movember Mo on the street – knowing that each Mo Bro is spreading an important message about the often ignored issue of men’s health.

“I’d just like to say thank you to all the women of Melbourne for putting up with our itchy moustaches, but with the funds it has raised and the awareness it has promoted around men’s health, I’m sure they understand. I hope even more people embrace Movember this year after seeing it on the White Pages® cover.”

Also recognised under them theme, but on the cover of the Melbourne Residential book is Lyn. In 1998, Lyn founded BCNA after being diagnosed with breast cancer in 1993. After her treatment, Lyn was determined to put women at the centre of care and to support others with cancer.

BCNA is now Australia’s peak breast cancer consumer organisation, representing 64,000 members and 300 member groups. Lyn’s tireless efforts have enabled more women to access lifesaving drugs, and have provided them with resources, such as the My Journey Kit for women undergoing treatment.

Lyn pioneered the Field of Women concept whereby pink silhouettes are planted to represent women affected by breast cancer. This has expanded into live events involving thousands of women wearing pink ponchos at the MCG and beyond.

Lyn stepped down as CEO of BCNA in November 2011 and is now making a difference by building strong relationships between business and charities.

“I am so proud of what we have achieved through BCNA and how far services have come since my own treatment. I hope this cover builds awareness of the support out there for women with breast cancer and inspires them to look positively to the future,” Lyn said.